Hola.
I’m an Executive Creative Director at Droga5, one of the most innovative and influential agencies in the world, I lead a team of talented creatives who produce groundbreaking work for global clients across different platforms and channels. I have over 15 years of experience in the advertising industry, working in different markets and cultures, from Lima to Dubai to Los Angeles to New York.
Thanks to the immensely talented people I’ve worked with, I have been recognized with over 200 international awards, including 31 Cannes Lions, two of them Grands Prix, and two Titanium shortlists. I have also been ranked as one of the top 10 creative directors in the world by D&AD and The One Show in 2022. I have had the honor of judging work at prestigious festivals such as New York Festivals, The One Show, Young Cannes Lions Peru, and Dubai Lynx. In 2024, I was part of the project that got the first Emmy ever for Droga5.
EXPERIENCE
DROGA5 / New York, USA / 2022 - Present
VICE / Los Angeles & New York, USA / 2021
L&C / Freelance / New York, USA / 2021
GREY / Los Angeles & New York, USA / 2019 - 2021
JOAN / New York, USA / 2018 - 2019
BBDO / Dubai, UEA / 2017 - 2018
GREY / Lima, Perú / 2014 - 2017
PUBLICIS / Lima, Perú / 2013 - 2014
SAATCHI & SAATCHI / Lima, Perú / 2010 - 2013
Y&R / Lima, Perú / 2009 - 2010
JURY DUTY
Art Directors Club 2024
Dubai Lynx 2023
The One Show 2022
Cannes Young Lions 2022
New York Festivals 2021
PRESS
Saville Productions Purpose Podcast
AWARDS & RECOGNITIONS
EMMY’S
2024 / Sports Emmy / Battle of the Baddest
FAST COMPANY
2023 / World Changing Ideas Winner / Piñatex
CANNES LIONS
2022 / Grand Prix / Creative Business Transformation
2022 / Shortlist / Titanium
2022 / Gold / Creative B2B
2022 / Gold / Design
2022 / Silver / Creative B2B
2022 / Bronze / Innovation
2022 / Bronze / Sustainable Development Goals
2022 / 08 Shortlist
2022 / Top 05 Independent Agency of the Year
2019 / Grand Prix /Print & Publishing
2019 / Shortlist / Titanium
2019 / Bronze / Media
2019 / 3 Bronze / Brand Experience & Activation
2019 / Bronze / Health & Wellness
2019 / Regional Agency of the Year
2019 / 39 Shortlist
2018 / Shortlist / Media
2017 / Gold / Cyber
2017 / Gold / Radio / Use of Radio & Audio as a Medium
2017 / Gold / Radio / Use of Music
2017 / Gold / Entertainment
2017 / Gold / Entertainment for Music
2017 / Silver / Radio
2017 / Silver / Entertainment
2017 / Grand Prix for Good Shortlist
2017 / 16 Shortlist
2016 / Bronze / Lions Innovation
2016 / Bronze / Mobile
2016 / Shortlist / Media
2016 / Shortlist / Promo & Activation
2016 / 02 Shortlist / Direct
2015 / Bronze / Branded Content & Entertainment
2015 / 02 Bronze / Outdoor
2014 / Bronze / Press
D&AD
2022 / White Pencil
2022 / 02 Yellow Pencil
2022 / Graphite Pencil
2022 / 02 Wood Pencil
2019 / Experiential / In Book
2019 / Creativity for Good / In Book
2019 / Spatial Design / In Book
2019 / PR / In Book
ONE SHOW
2022 / Best in Discipline
2022 / Green Pencil
2022 / Sustainable Development Pencil
2022 / 04 Gold
2022 / 03 Merit
2020 / Gold
2020 / 03 Merit
ADC
2022 / Gold
2022 / 03 Silver
2022 / Bronze
CLIOS AWARDS
2023 / 02 Gold
2023 / 01 Silver
2023 /. 01 Shortlist
2022 / Gold
2022 / Silver
2022 / 02 Bronze
2022 / 03 Shortlist
2019 / Integrated / Silver
2019 / PR / 02 Silver
2019 / Print / Silver
2019 / Experiential / Silver
2019 / Design / Silver
2019 / Integrated / Bronze
2019 / Out of Home / Bronze
2019 / 02 Shortlist
2015 / 01 Shortlist
LONDON INTERNATIONAL AWARDS
2022 / 03 Grand LIAS
2022 / 05 Gold
2022 / 02 Silver
2022 / 05 Bronze
2022 / Global Independent Agency of the Year
2022 / Global Design Agency of the Year
2022 / Best Independent Agency North America
2022 / Best Design Agency North America
ANDYS
2022 / Idea / 02 Gold
2022 / Craft / Gold
2022 / Reset / Gold
ADSTARS
2019 / Grand Prix of the Year
2019 / 03 Grands Prix
2019 / 05 Gold
2019 / 04 Silver
2019: 05 Bronze
DUBAI LYNX
2019 / Grand Prix for Good
2019 / Grand Prix / Integrated
2019 / Grand Prix / Print and Publishing
2019 / Grand Prix / PR
2019 / Glass
2019 / Gold / Design
2019 / Gold / Direct
2019 / 02 Gold / Healthcare
2019 / 09 Silver + 08 Bronze
LOERIES
2019 / Grand Prix for Good
2019 / 07 Silver
2019 / 02 Bronze
2019 / Craft Certificate
2018 / Grand Prix / Integrated Campaign
2018: / Gold / Media Innovation
2018 / Gold / Data Driven Campaign
2018 / Gold / Communication Design Campaign
2018 / Gold / Integrated Campaign
2018 / Silver / Digital Integrated
2018 / Silver / Ambient
2018 / Bronze / Integrated Campaign
SOME MORE
White Square International: Grand Prix
White Square International: 02 Gold
White Square International: 02 Silver
EL SOL DE BILBAO 2015: 01 Shortlist
EL OJO DE IBEROAMERICA 2016: 01 Bronze / Interactive
EL OJO DE IBEROAMERICA 2016: 01 Bronze / Direct
EL OJO DE IBEROAMERICA 2016: 05 Shortlist
EL OJO DE IBEROAMERICA 2015: 01 Bronze / Public Good
EL OJO DE IBEROAMERICA 2015: 01 Bronze / Content
EL OJO DE IBEROAMERICA 2015: 01 Bronze / Print
EL OJO DE IBEROAMERICA 2015: 05 Shortlist
EL OJO DE IBEROAMERICA 2012: 01 Shortlist
EFFIE: 01 Gold + 01 Shortlist
AND SOME INTERESTING FACTS
Top 10 Creative Director in the World / D&AD 2022
Top 03 Creative Director in the World / One Show 2022
One Show Best Independent Agency / L&C New York / 2022
ADC Best Boutique Agency / L&C New York / 2022
Andy’s Best New Agency / L&C New York / 2022
Top 15 Creative Director in the World / Big Won Report / 2020
WARC / 5TH BEST AGENCY IN THE WORLD / Impact BBDO / 2020
MENA region first Cannes Lions Grand Prix ever / 2019
Cannes Lions / Most awarded Peruvian campaign ever / 2017
Cannes Lions / Most awarded LATAM campaign / 2017
CONTACT
+1 917 789 4323 / me@rodaswork.com